Northumbria leads the way
The success of the Northumbrian Water sponsored 2-in-1 HydraChill unit at the Discovery museum, Newcastle has sparked off a chain of demand among university sports centres, inspired by a chance viewing of the Discovery machine by staff from Northumbria University.
As a result Northumbria University took delivery of their first customised HydraChill machine to coincide with the opening of the university's spectacular new £30m Sports Central complex, one of the finest fitness and training facilities in the UK.
Taking pride of place in the second floor fitness centre the HydraChill machine was customised to NU graphic requirements and proved an immediate hit with members.
Chilled Water was configured for free use with attractive branded reusable Northumbria University water bottles available from the machine at £2 each.
Such has been the popularity of the unit that levels of use have been unprecedented. Accrued bottle revenue offered such encouraging payback that a second HydraChill machine was commissioned on the Ground Floor less than six months after the purchase of the first and four other machines purchased and located elsewhere on campus
Good news travels fast it seems. Encouraged by Northumbria's success first customised HydraChill units have now been purchased by the sports departments at Birmingham, Liverpool and Manchester Universities. A HydraChill 2-in-1 unit will be on working display at the BUCS annual conference in Exeter University 12th July 2012, with further interest expected to be generated.
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